Using Social Media for Health Communication to Youth

What is this study about?

This project aims to improve the health communication young people receive from health authorities on social media, especially during public health emergencies like COVID-19.

In this project we are aiming to bring together the perspectives of young people and professional health communicators to develop best practice recommendations for social media health communication to youth.

 Study team:

  •  Melody Taba (PhD Candidate)

  • A/Prof. Carissa Bonner

  • Dr Julie Ayre

  • Prof. Kirsten McCaffery

  • A/Prof. Becky Freeman

  • Prof. Andrew Wilson

  • Prof. Julie Leask

Related publications:

COVID-19 messages targeting young people on social media: content analysis of Australian health authority posts Taba et al.

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